EOG 2016 Summer Meeting Update

The European Outdoor Group (EOG) has held its annual Summer Meeting at Messe Friedrichshafen, ahead of OutDoor. The association’s best ever attended assembly saw over 90 representatives from the EOG’s 93 full members and 10 associate members gather for updates and discussions on a range of key industry topics.

In the last two years, the EOG has extended the criteria for membership to allow retailers and technology brands to join.  New members from all parts of the outdoor industry attended the Summer Meeting.  With attendees from every region of Europe at the event, the latest EOG meeting was truly representative of the whole sector.

Key outputs from the European Outdoor Group (EOG) Summer Meeting:

John Jansen, EOG president, comments: “As has become the norm at our gatherings, the EOG Summer Meeting covered varied and complex topics.  That is now a fact of life and the association – and wider industry – should embrace that.  It reflects an industry that has truly come of age on a global scale.  The approach of this association and its members clearly demonstrates our sector’s continued willingness to collaborate on the issues where we have a shared interest, growing outdoor for the benefit of all. The EOG board and I are grateful for the sustained contributions of everyone who helps drive our priority initiatives, such as market research, CSR and sustainability, and the promotion of outdoor participation.  These are all vital areas of work that the association undertakes to support, represent and promote our sector, and help build long term success.”