First ever European outdoor conference – EOG partners with Outdoor Sports Valley in Annecy

Monday, June 7th, 2010

AnnecyOutdoor Sports Valley, in partnership with the European Outdoor Group, is launching the first ever conference for the European outdoor industry. This event will bring together key players to discus the market and its issues in a relaxed environment, providing information to help participants make better decisions, while shaping the future of the outdoor industry. The conference provides the perfect opportunity for participants to develop relationships and network with their peers.

The conference will start with a dinner sponsored by ispo; the Forum will consist of two days of seminars from leading speakers from across Europe. Representing industry, as well as academic scholars and researchers, the speakers will present and discuss topics that are key to the future of the outdoor business. Sponsors of the lunches include SGI Compass and Performance Day.

Topics that will be covered include; future trends in outdoor activities and the outdoor environment; how to combine Corporate Social Responsibility with brand building in outdoors sports; collaborative innovation, a new way of thinking and how to survive and grow outdoors after the economic crisis.

Taking place 11-13 October in Annecy, France, the conference will be situated in a wonderful natural environment that is the the playground for many outdoor activities and the home to a large number of outdoor organisations.

More information will be available shortly on the website.