To add to our research services, the European Outdoor Group has launched an industry sales barometer. This is a confidential survey, which is open to retailers and brands with own shops selling in Europe.
The purpose of the ‘barometer’ is to get a measure of how sales are performing at retail in the outdoor sector. It will report on a range of key areas, allowing participants to benchmark their own business performance against the wider sector.
Areas covered in the survey include:
The survey runs each quarter, comparing sales to the same period for the previous year.
As more companies participate, this will allow us to expand the market analysis.
This is a much-needed study for the industry and we are looking for more participants to join up.
If you would like to get involved, contact firstname.lastname@example.org or call Pauline Shepherd on +44 (0)1539 727255.