Retail Sales Barometer for Outdoor Products

To add to our research services, the European Outdoor Group has launched an industry sales barometer. This is a confidential survey, which is open to retailers and brands with own shops selling in Europe.

The purpose of the ‘barometer’ is to get a measure of how sales are performing at retail in the outdoor sector. It will report on a range of key areas, allowing participants to benchmark their own business performance against the wider sector.

Areas covered in the survey include:

The survey runs each quarter, comparing sales to the same period for the previous year.

As more companies participate, this will allow us to expand the market analysis.

This is a much-needed study for the industry and we are looking for more participants to join up.

If you would like to get involved, contact marketresearch@europeanoutdoorgroup.com or call Pauline Shepherd on +44 (0)1539 727255.

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