European Outdoor Group and EDM Publications – continuing to work together on behalf of the industry
During 2021, the European Outdoor Group (EOG) and EDM Publications (EDM) will build on a successful relationship that we have developed, and together will reach even bigger audiences with business information and news about the industry. In recent years, we have cooperated to support the European Outdoor Summit (EOS) and now we have agreed to enhance that partnership. EDM will be the official international media partner for EOS and will work closely with our events team to promote and report on the summit.
EOG will continue to provide EDM with regular editorial content and comment for inclusion in The Outdoor Industry Compass (OIC - www.oicompass.com),from both our own projects and those of associated organisations, such as the European Outdoor Conservation Association, It’s Great Out There Coalition and The Microfibre Consortium. Material will include a regular column for the OIC Monthly Digest. We will also work together to promote our industry-leading State of Trade market research programme, and recruit new participants for the project.
Arne Strate, EOG general secretary, comments: “The European Outdoor Group and EDM Publications have worked closely together for many years, so we’re really happy to enhance the relationship for the benefit of each other and the whole industry. Like our many other partnerships, this reflects the spirit of collaboration that was the founding principle of the EOG and provides both organisations with an excellent opportunity to reach and influence new audiences with important projects, campaigns and shared messages.”
Krischan Hertle, managing director of EDM Publications, comments: “Since the launch of OIC in 2008,EDM has analysed the global outdoor market and reported about the industry. We have worked closely with EOG for many years already and are excited now to deepen the cooperation. Teaming up with EOG will allow us to provide our readers with additional content, research and analysis, giving EOG and associated organisations the possibility to reach a wider audience.”