We are the voice of the European outdoor sector, promoting global, profitable business in a way that gives back more than we take.

Doing Business Right

Since our inception in 2003 we have grown from a deep human aspiration that the outdoor world can be profitable and differentiated from mainstream business by its belief in doing things in the right way in all areas.
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Preserve the Outdoors

We were integral in setting up the European Outdoor Conservation Association. It now operates independently to take action to conserve and restore nature and preserve its many habitats for all future generations
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Get People Outside

In 2017 we encouraged the Outdoor industry to set up the ‘Its Great Out There Coalition’ to inspire and actively support citizens to get active outdoors, promoting good physical and mental health.
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We are here to support our members’ collective vision for the outdoor sector.

We undertake market leading research, organise and support trade shows and industry events, sustainability and social responsibility initiatives, work to support conservation and encourage and enable
European citizens to get active outdoors and, last but not least, we represent our sector to the European Commission, NGO’s and other stakeholders.
South Tyrol, Italy.
46°43'0.12" N 11°30'0.00" E

Our members represent a wide cross section of the Outdoor sector.

Our members are brands, retailers and NGO’s from around the world.
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The Old Man of Storr
57° 30′ 20.04″ N, 6° 10′ 32.2″ W

Knowledge Hub

Here you will find all our latest research, industry news, webinars and project information.

We are here to support our members’ collective vision for the outdoor sector.

We undertake market leading research, organise and support trade shows and industry events, sustainability and social responsibility initiatives, work to support conservation and encourage and enable
European citizens to get active outdoors and, last but not least, we represent our sector to the European Commission, NGO’s and other stakeholders.
In June 2006, the European Outdoor Conservation Association (formerly the EOG Association for Conservation) was created following a desire by the Outdoor
Industry to collectively ‘put something back’ into the environment that it cared about so passionately - as well as depended on for its livelihood.

European Outdoor Group Activity is Based on 3 Pillars of Activity

We believe that the outdoors industry is fundamentally built upon the success of three essential priorities: conducting business in an ethical and sustainable manner, preserving the outdoors, and getting people active in nature. For this reason the EOG has helped to found and continues to support the It's Great Out There Coalition, and the European Outdoor Conservation Association

Business

We undertake market leading research, organise and support trade shows and industry events, sustainability and social responsibility initiatives, work to support conservation and encourage and enable European citizens to get active outdoors and, last but not least, we represent our sector to the European Commission, NGO’s and other stakeholders.

Nature

In June 2006, the European Outdoor Conservation Association (formerly the EOG Association for Conservation) was created following a desire by the Outdoor Industry to collectively ‘put something back’ into the environment that it cared about so passionately - as well as depended on for its livelihood.

Activity

The Its Great Out There Coalition was set up in 2017 to work in partnership with European, national and regional authorities, all of the outdoor recreation industries, non-profit associations, other organisations, and directly with the public, with the aim to motivate, activate and advocate outdoor activity for all.
The Its Great Out There Coalition was set up in 2017 to work in partnership with European, national and regional authorities, all of the outdoor recreation
industries, non-profit associations, other organisations, and directly with the public, with the aim to motivate, activate and advocate outdoor activity for all.
Annecy, France.
45°53'60.00" N 6°07'0.01" E