CSR & Sustainability
Learn about our CSR & Sustainability initiatives and projects. Read our publications.
Market Insights
Read our State of Trade reports, market leading OMIS reporting and other resources.
Shows & Events
Learn more about our involvement in trade shows and the European Outdoor Summit.
Policy
Learn more about our involvement in European Outdoor Policy
Member Hub Login
Access project information and resources exclusive to our member base.
Become a Member
Join over 145 likeminded organisations.
Member Directory
See who our members are.
The European Outdoor Group’s (EOG) ground-breaking State of Trade report delivers hard facts about the European outdoor industry. This is the main industry report for Europe, measuring the brands’ sales of outdoor products. The report measures wholesale value and units by season across product categories. Over 120 brands took part in 2022 and the State of Trade report continues to evolve, improving and simplifying the data collection process, welcoming new brands and sharing data sets with the Outdoor Market Intelligence Service.
This new data service from the EOG and Sporting Insights provides retail sell through analysis for the outdoor market. The dashboard is now live with UK data and open to new subscribers and data providers.
The European Outdoor Group provides an authoritative source of European outdoor market data and insights. Below are a selection of reports and studies made available for EOG members and the wider outdoor sector. EOG members can access further, members-only assets in the members' area.
The European Outdoor Group works with a range of partners to bring research and insights to our members and the wider value chain.
