“OMIS is addressing a critical gap in the European outdoor industry by providing reliable, timely sell-out data—an ambitious but extremely valuable endeavor. With the onboarding of the 3rd region (UK, France and DACH) the dataset has reached a level where it became an increasingly essential source of insight for us. Reliable market data is fundamental to robust market assessment and a key enabler of effective growth strategies. We are excited to be part of this journey!”
